OUR STORY

Built to unlock a market most accountants have been forced to reject.

SMEs across emerging markets need financial statements. The accountants who could serve them turn them away because it is not profitable. Rocovit changes the economics - permanently.

65M unserved SMEs

$168K revenue unlocked per accountant

$5.7T financing gap

THE ORIGIN

A tax notice. Seven days. One question.

Rocovit was born from a personal crisis. A tax notice gave me 7 days to fix my books, but every accountant I called wanted weeks and a premium to reprioritise me. I could not understand why hours of work should take weeks - so I started asking questions.

What I found was not an efficiency problem. It was an economics problem. Accountants were turning away SME clients not because they lacked skill - but because the manual preparation process made those clients unprofitable to serve. The market existed. The workflow made it inaccessible.

"The pain is growing. We are positioned to absorb it."

THE BIGGER PICTURE

The market is not shrinking. The profession is.

Demand for financial statements is growing. New tax reforms, tighter compliance requirements, and expanding SME financing programmes are creating more work than the profession can absorb. But the profession is contracting - not growing.

More than 300,000 accountants have left the profession since 2020. 75% of current CPAs are approaching retirement. CPA exam candidates have dropped over 30% since 2016. The Big Four are not replacing them with more accountants. Deloitte committed $3 billion to AI. KPMG committed $4.2 billion. EY committed $1 billion. PwC cut junior hiring by a third and employs over 3,700 engineers.

The bet is not that AI replaces accountants. The bet is that AI is the only way the remaining accountants can serve the market that needs them. Rocovit is that bet for emerging markets - where the SME opportunity is largest and the accountant capacity gap is most acute.

300,000+ ACCOUNTANTS GONE Left the profession since 2020 - Bureau of Labor Statistics

75% NEARING RETIREMENT Current CPAs approaching retirement age - AICPA

30%+ CPA EXAM DECLINE Drop in exam candidates since 2016 - Wall Street Journal

20% GRADUATE DROP Fewer accounting graduates since 2010 - AICPA and CIMA

120,000+ ANNUAL OPENINGS New positions needed every year through 2034 - BLS

$8.2B BIG FOUR AI BET Deloitte $3B + KPMG $4.2B + EY $1B - verified 2025

OUR MISSION

Make it profitable for accountants to serve the SMEs they currently turn away.

Manual preparation makes SME engagements unprofitable. Rocovit changes the economics. Any accounting firm can now build a profitable SME practice without adding headcount - and when accountants can serve them, these businesses gain access to the financial proof they need to borrow, grow, and stay compliant.

OUR VISION

Global infrastructure for SME financial credibility.

To become the global infrastructure that turns any SME's raw financial data into every document they need to borrow, raise capital, file taxes, win tenders, and grow - regardless of where they are or how messy their books are. A Lagos trader and a London corporation face the same financial credibility requirements. Today only one of them can meet them affordably. Rocovit changes that.

TRACTION

Already live. Already working.

18+ ENGAGEMENTS LIVE

Completed with accounting and audit firms in Nigeria

3 AUDIT FIRMS

Actively shaping the product and pricing model

75% ERROR REDUCTION

Reported by audit firms using Rocovit

2 yrs IN DEVELOPMENT

Built iteratively with real accounting firm feedback

WHY NOW. WHY HERE.

The opportunity is largest where the gap is deepest.

Emerging markets contain millions of formal SMEs sitting outside the formal financial system - not because they are bad businesses, but because they cannot produce the documents that lenders, regulators, and partners require. This is a credibility gap, not a credit gap. And it represents a market accountants are currently walking away from.

Nigeria is our launch market. New tax reforms - including the expansion of the Federal Inland Revenue Service's compliance mandate and the introduction of stricter AFS requirements - are creating a wave of compliance demand that accountants currently lack the capacity to meet. Rocovit gives them that capacity without adding headcount.

From Nigeria we expand across markets where IFRS for SMEs is the standard - UAE, Kenya, South Africa, Singapore, and beyond. The same engine. No rebuild per jurisdiction. This is the compounding advantage of building on a global standard from day one.

THE TEAM

Built by people who lived the problem.

Rocovit is built by a founder who experienced firsthand what it costs an SME to not have credible financial statements - and shaped by the accountants who use it in practice.

Rocovit is actively growing its team. If you are an accountant, engineer, or operator who believes in this mission - get in touch